The problem with starting out in anything is the time it takes to get from the idea

to the solution If you have an idea for a business personal brand or you want to build

a digital product I recommend you do a couple of things in the beginning to save yourself

weeks or months of time This will ultimately help you to get your product to market faster

and grow that much faster In this episode we will discuss what to do and what

not to do in the beginning of your digital business journey to achieve the best results as fast as

possible Before we do that I recommend you join the part time digital business newsletter This

is my newsletter It's also the sponsor of this video This newsletter I curate every

week I send a weekly update every Saturday at 9 a.m. articles tips specifically geared towards digital business

personal branding and content creation What I believe will help you the most to grow and to

build and to start earning that much faster You can join thousands in the group

You can find links for this in the description the problem the problem with most people

is they have great ideas but they have nowhere to actualize them when you want to transform an

idea into a tangible action plan This requires a structured approach The first thing you wanna

do is begin by brainstorming and really mind mapping to explore the concept in detail identify key components

potential challenges and rewards that will come from your content This is the piece of the puzzle

I wish I spent more time on In the beginning I started about five brands with five different

messages over the past few years before I finally figured it out for myself The time I

wasted was too long I was wasting years not days or months because I would keep going back

to the drawing board over and over again Then needing to change the website the emails the

email sequences the products rebuild an audience over and over again If you spend the right amount of

time on simply defining your audience defining their needs defining your skills and how you

can practically solve those needs over time you will have 90% of the puzzle done The rest

is just technical building of the products and crafting the content around those products We

talk about this much on the channels What is the easiest way to mind Map your digital business

idea There's many different routes you can take with your digital business I recommend you choose one of these

product types from that one product type you can then decide how do I wanna write this ebook How

far do I wanna go with this ebook What do I wanna make this ebook about Then you can

get into your audience get into your audience's needs and where your audience is having those problems to solve

those problems I give examples of this in the content system course that we teach on You can find links

for that in the description But the most important thing is to align your product with your target audience with

the proper monetization techniques to get people to actually buy those products This took me years to figure out how

I could do this the correct way when you can line all of those things up it will then

trickle down into your goals and your objectives which is number two how do you define goals and objectives

for a business idea This is the road map for your project When you lose motivation or when things

start to feel like you're not getting anywhere You wanna go back to this road map You want

to understand you need to let time do its thing You want to start by defining those goals

for your audience Don't worry about your personal specific goals right now define your audience's goals What

do you want your audience to learn from your products or content Here's an example I

want my audience to learn how to write clearly in one hour a day That's

as simple as it can be And your audience can understand that How will you teach this

information Is the next step Example I will produce short videos and digital PDF S to share

So take the necessary time to really figure this out and think it through It does not need

to be overcomplicated but make sure you have these things aligned if you spend the time to do this

right If you do that now you will save yourself months of frustration Like I had to

go through if you need to switch your message a good role is to start with

a few topics narrow them down into one or two main foundational topics These topics are the

core for your brand For me these topics are digital business and create our economy to give you

some examples Number three set up a basic content creation plan before creating any products

Again I talk about this thoroughly in the content system I've created a full course on this

because I believe it is so important at the beginning of your content is more important than

your products At the beginning your content is more important than your products You could spend months creating

and designing products If you're not cultivating an audience along the way you will have

no one to sell those products to take it from me I spent a year building

products and not focusing on an audience when the products were done They were they were great but

I had no audience to market them to And I felt like I was back at zero This is the

balance that is the most important to attain early on between content creation working on your website and digital

products and monetization I will tell you for my own personal opinion to budget your time

a new product every 90 days while you have an audience following you because of your content Remember your

ideal audience is out there but they have to know you and they have to know

who you are and trust you before they will buy from you They will not see your digital products

very much if at all in the beginning but they will see the free content

you're sharing before anything else This is how you build that relationship as you create your free

content around your product ideas you're helping to solve problems while you're learning how to put your

first product together This is a win win for you and your audience It's a big time saver So if

you follow these simple things in the beginning I guarantee you you will save yourself months of time wasted and

stagnant growth meaning very little growth as you go Don't worry about monetizing in the beginning If you don't have

an audience it won't make a bit of difference if you have 20 products and you're monetized

all across the board If there's no audience to buy those products then you're relying

on buying and paying for ads which I do not recommend that you do And I don't think you need

to do when you get great at matching your free content to your digital product outcomes and then

to your audience's problem solves you will have figured out how to make more sales over

time Naturally If you would like a program and a step by step course I believe creating digital products

Building a digital product business is the most important thing other than your content creation I have created a

specific course for this hours of content a community group you can find links in the description to get

more information and I will see you in the next one