FERNANDA - CONTENT
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    Fernanda Molina, come from Mexico. Content manager in Finc3. I work hand in hand with other

    very international people. I do the content for Spain and for the UK. I've been a little

    more than a year now in Finc3. And, yeah I've never been happier. Content for us is

    not only just writing and make it sound good it has to have a purpose and that purpose is

    Amazon based on what we know a keyword research. So our content has to be very precise,

    very specific, to tackle those content, to tackle those keywords and make that content super rich

    in that sense, combined with the graphics and so to make a very, product ready to

    be sold on Amazon We work in teams with the content team, which is the writing team and

    then the graphic team and then together we build what we know, with what the client

    wants us to content, so to speak. So amazon content. Content starts exactly like with a, we say with

    a keyword research. So that would be my day-to-day tasks right. I would start doing

    research based on that and then I would start, well my favorite part, which is creating right, and then based

    on that you have to create your content, so the writing part so to speak. There's a lot

    of aspects that go into a product being sold on amazon. It is not only a listing and then

    that's it. So the client really trust us that we will create that precise content in the

    way that not only sounds good, not only looks good, not only is catching or

    eye catching to the consumer but as well that it is efficient enough that will rank in

    amazon. Understanding what a product can do, you know, it's what makes it attractive, because something that

    you don't understand really it's hard to, well, to actually talk good about. So we do a lot of

    product research is so to speak and we come to realize that every product all the way from

    baby strollers to even clothes or even toilet paper can sound good if you

    really understand the product, you know, and if you understand the client as well and

    that is that is our job, to understand them, to understand the product and to know how

    to sell this product in a very well nice technical amazon way. The best feeling is that when your content

    is live and the clients not only happy but you get to see it hand in hand

    live in action what it's doing. That's a great feeling. The attributes that I mean that make a

    content manager would be creativity for first, open minded and detail oriented. Finc3 is

    known to have the same philosophy. Everyone has the same philosophy, everyone has the same culture, everybody

    goes with the same goal in mind. We are extremely good in team building, we do everything

    as a team, that feels so good. The best thing is that you can work like

    freely, because there is that level of trust that you can do your work. So there is individualism, you

    know, within your work, which is also that perfect aspect. So this combination of both two, I think is my

    favorite part.