In this new episode, we shall be exploring product repositioning as a marketing strategy where an existing product is rebranded or modified in order to better compete or appeal to a new audience.
We will outline the definition, reasons, advantages, disadvantages, and steps involved in repositioning a product successfully.
Gain understanding as this blog differentiates between product repositioning and product positioning and also how Adilo features can assist businesses in this process. This episode also provides examples of well-known companies like Gucci, Taco Bell, Starbucks, and McDonald's.
Finally, this blog serves as a guide for businessess looking to re-energize their offerings and reach new market segments

Unlock the secrets to top-ranking YouTube videos in 2025! In this exclusive podcast episode, we dive into the findings of our groundbreaking study, analyzing 1.6 million videos to uncover the most effective YouTube SEO techniques.
Discover the 19 actionable strategies that can boost your search visibility, increase engagement, and drive more views. From keyword optimization and thumbnail design to audience retention and engagement metrics, we'll share the data-backed insights you need to dominate YouTube's algorithm in 2025.
Whether you're a seasoned creator or just starting out, this episode is packed with actionable tips and expert analysis to help you:
- Improve your video's search ranking and visibility
- Increase engagement and audience retention
- Drive more views and grow your channel
- Stay ahead of the competition with the latest YouTube SEO trends
Tune in now and transform your YouTube strategy with the power of data-driven insights!

Unlock the secrets behind the global success of the world's most expensive tech brand! This episode dives into Apple's strategic brand positioning, segmentation, and targeting strategies. Discover how this small computer brand, founded in 1976, grew to become one of the largest companies in terms of market capitalization.
In this chapter, we will see how Apple has attracted customers to its products over the years and consolidated their position among the top of the world's largest market.
Despite the fast expansion and ongoing change in the technology sector, we will unravel how Apple has positioned itself as a luxury alternative that appeals to its consumers' individuality.
Get an understanding of how Apple's well-defined strategies have fostered a loyal customer base and tangible financial success.
Ultimately, we will break down how Apple details its target demographics market segmentation based on their geography, demography, psychography, and behavior.

In this episode, our expert guests analyzed video marketing predictions for 2025 from 17 experts
Join us as we delve into the latest trends and insights that will shape the way brands connect with their audience. From the rise of augmented reality and AI-driven personalization to the growing importance of vertical videos, social commerce, and interactive storytelling, our expert guests share their top predictions for the year ahead.
Whether you're looking to boost your brand's online presence, drive sales, or simply stay up-to-date with the latest video marketing strategies, this episode is packed with actionable insights and takeaways to help you navigate the ever-changing landscape of video marketing.
Our guests shared their expertise on topics such as:
- How augmented reality will revolutionize video marketing
- The role of AI in personalizing video content
- Why vertical videos are becoming increasingly important
- How social commerce will change the way we shop online
Tune in now and discover the future of video marketing.
In this new episode, we shall be exploring product repositioning as a marketing strategy where an existing product is rebranded or modified in order to better compete or appeal to a new audience.
We will outline the definition, reasons, advantages, disadvantages, and steps involved in repositioning a product successfully.
Gain understanding as this blog differentiates between product repositioning and product positioning and also how Adilo features can assist businesses in this process. This episode also provides examples of well-known companies like Gucci, Taco Bell, Starbucks, and McDonald's.
Finally, this blog serves as a guide for businessess looking to re-energize their offerings and reach new market segments