1 Mindset Shift to Boost Creator Earnings
Comments 0
Sign In To Comment
Comments
    Show Transcripts
    Transcripts
    +
    CAPTION


    The one mindset shift that can really help boost your earnings as a creator in today's creator economy there is

    no shortage of opportunity for content creators to monetize their passion to monetize your skills Many

    creators struggle to reach their full potential their full earning potential which is often held back

    by a common limiting belief There is good news the good news is a single mindset shift can dramatically

    improve your financial success as a creator That crucial shift is this stop thinking of yourself as just a

    content creator and start viewing yourself as a business owner Now at first glance this may seem

    like a minor distinction but its implications are big and they are far reaching Let's explore why

    this shift is so important and how it can transform your approach to your creative career So how

    can you start embracing the business owner mindset When you identify as a content creator

    when you focus on being a content creator it's easy to fall into the trap of uh focusing

    solely on your craft You are going to pour your energy into producing high quality video high quality podcasts

    maybe artwork maybe writing believing that if you build it they and the money will come or creating

    great content is definitely an important thing It's only one piece of the puzzle when you focus on a business

    owner mentality When you adopt this mentality this is where you start to see the

    bigger picture You start to recognize that your creative output ends up being the product but there's an

    entire business ecosystem surrounding that which requires your attention which requires your strategic thinking Now before we go further

    please make sure to follow please make sure to subscribe each follow each like really helps

    me push the content out further and that's important So what are some questions to ask

    yourself as a creator Shifting to a business This shift prompts you to ask some critical questions These questions they

    will help in shifting your mindset from that of a creator to that of a business

    owner Ask yourself these questions now and take some time to really think this through this will

    have benefits for you in the long run First question who is my target audience How

    can I reach them more effectively This is one of the most important questions you can

    ask yourself as a creator focusing on that target audience is your core I talk

    a lot about target audience matching that with your products matching that with your brand When you take the time

    to really get into your target audience's needs into their wants to their problems then you can craft your

    content you can craft your products solely based on solving those problems within your target audience How do you find

    your target audience You go back to the problems that your content is meant to solve

    Let's say you are a digital marketer like myself What are the problems that you are looking to solve Helping

    people create their own digital business online make money online create their own digital products online and create

    a better content system for themselves How did I come up with those problems Those are the problems I had

    when I was starting out Those are the problems I had when I was building and

    growing and those are the problems that I have found my audience wanted to solve So what did I do

    I spent my time working on solving those problems for myself first and then creating systems to help

    you solve those problems When it comes to finding your target audience go back to your problems

    and you'll be able to narrow that down Now Second question what are my revenue streams

    How can I diversify them when it comes to your revenue streams Everyone will be different here What I

    would recommend is this first identify the problems once you identify the problems start to

    create content around those specific problems solving those specific problems as you go and create content your audience and what

    you go through will identify where you can create paid products paid courses you can create digital downloads you can

    create ebooks and I have a whole course on that on digital business You can check

    out in the description focus on the problems Let your audience tell you what they're

    looking for within those problems and use that to set up revenue streams for yourself Whether that's products

    or downloads whether that's a membership site you can set up where you add to

    it weekly add to it monthly whatever that may be you can set up these different revenue

    streams based on hearing back from your audience Number three how can I scale my operations to increase

    output and income No back to solving problems Everything goes when it comes to scaling the operation the

    scaling will occur over time of you posting consistent good content out that solves your audience's problems Your audience will

    ping back to you and identify the niche targets within your niche content You will build

    products around those niche problems that your audience is identifying and as you grow as the content

    goes out consistently more people will follow more people will subscribe as that builds as

    that grows You will naturally expand organically expand and this is how we build and grow through social media through

    organic platforms versus paying thousands and thousands of dollars for ads to get the same

    result Number four what partnerships or collaborations could expand my reach and offerings when it

    comes to partnerships and brand deals I always like to say let them come to you at a certain point

    And here's what I mean don't focus all your time on getting brand deals in the

    beginning If you're a new creator if you are not established if you are not set up you can

    still get them they're still out there But I believe you will invest too much

    time than it's worth to try to get a brand deal before you're established yourself What's nice

    about becoming established the more you grow the more you refine those problems that you're looking to solve more brands

    will notice you because you're so targeted because you have a following You do not need 100,000 follower

    following to get a brand deal I have gotten brand deals on 5000 or 10,000 I know creators that get

    brand deals consistently on that amount of traffic The brand deals and sponsorships and partnerships all paid differently and all

    depend on the type of content you create certain content certain markets yield higher brand deals certain

    market yield lower brand deals that require higher traffic These are things that you will figure out as

    you are creating I would recommend focus on your content make your content great Make it solve that problem Specifically

    your audience will react to that your audience will grow and then you could circle back and

    focus on brand deals If they're not coming to you you could do some outreach because now you have

    that credibility built And that's one of the most important things is to build that

    credibility Now you're expanding out you're building into different algorithms you're adding different products into your portfolio Instead

    of being beholden you've now moved to a place of being in control of your future

    You have the tools and mindset to get past any challenges and really capitalize on opportunity Remember something the

    most successful creators in the digital age today I believe are those who really focus and fuse their creative

    talent with their business knowledge When you make this mindset shift you're taking the first step toward really

    elevating your content elevating your brand And I believe you will be unlocking greater potential greater financial

    earning potential greater potential to grow and build your audience and continue to do that with the mindset and

    with the systems developed to take you as far as you'd like to go So thank you

    for being here being part of the channel If you would like to take a structured program into creating better

    content into building your own digital products your own product business I encourage you to check the description encourage

    you to check the links and I'll see you in the next one