CAPTION
The one mindset shift that can really help boost your earnings as a creator in today's creator economy there isno shortage of opportunity for content creators to monetize their passion to monetize your skills Manycreators struggle to reach their full potential their full earning potential which is often held backby a common limiting belief There is good news the good news is a single mindset shift can dramaticallyimprove your financial success as a creator That crucial shift is this stop thinking of yourself as just acontent creator and start viewing yourself as a business owner Now at first glance this may seemlike a minor distinction but its implications are big and they are far reaching Let's explore whythis shift is so important and how it can transform your approach to your creative career So howcan you start embracing the business owner mindset When you identify as a content creatorwhen you focus on being a content creator it's easy to fall into the trap of uh focusingsolely on your craft You are going to pour your energy into producing high quality video high quality podcastsmaybe artwork maybe writing believing that if you build it they and the money will come or creatinggreat content is definitely an important thing It's only one piece of the puzzle when you focus on a businessowner mentality When you adopt this mentality this is where you start to see thebigger picture You start to recognize that your creative output ends up being the product but there's anentire business ecosystem surrounding that which requires your attention which requires your strategic thinking Now before we go furtherplease make sure to follow please make sure to subscribe each follow each like really helpsme push the content out further and that's important So what are some questions to askyourself as a creator Shifting to a business This shift prompts you to ask some critical questions These questions theywill help in shifting your mindset from that of a creator to that of a businessowner Ask yourself these questions now and take some time to really think this through this willhave benefits for you in the long run First question who is my target audience Howcan I reach them more effectively This is one of the most important questions you canask yourself as a creator focusing on that target audience is your core I talka lot about target audience matching that with your products matching that with your brand When you take the timeto really get into your target audience's needs into their wants to their problems then you can craft yourcontent you can craft your products solely based on solving those problems within your target audience How do you findyour target audience You go back to the problems that your content is meant to solveLet's say you are a digital marketer like myself What are the problems that you are looking to solve Helpingpeople create their own digital business online make money online create their own digital products online and createa better content system for themselves How did I come up with those problems Those are the problems I hadwhen I was starting out Those are the problems I had when I was building andgrowing and those are the problems that I have found my audience wanted to solve So what did I doI spent my time working on solving those problems for myself first and then creating systems to helpyou solve those problems When it comes to finding your target audience go back to your problemsand you'll be able to narrow that down Now Second question what are my revenue streamsHow can I diversify them when it comes to your revenue streams Everyone will be different here What Iwould recommend is this first identify the problems once you identify the problems start tocreate content around those specific problems solving those specific problems as you go and create content your audience and whatyou go through will identify where you can create paid products paid courses you can create digital downloads you cancreate ebooks and I have a whole course on that on digital business You can checkout in the description focus on the problems Let your audience tell you what they'relooking for within those problems and use that to set up revenue streams for yourself Whether that's productsor downloads whether that's a membership site you can set up where you add toit weekly add to it monthly whatever that may be you can set up these different revenuestreams based on hearing back from your audience Number three how can I scale my operations to increaseoutput and income No back to solving problems Everything goes when it comes to scaling the operation thescaling will occur over time of you posting consistent good content out that solves your audience's problems Your audience willping back to you and identify the niche targets within your niche content You will buildproducts around those niche problems that your audience is identifying and as you grow as the contentgoes out consistently more people will follow more people will subscribe as that builds asthat grows You will naturally expand organically expand and this is how we build and grow through social media throughorganic platforms versus paying thousands and thousands of dollars for ads to get the sameresult Number four what partnerships or collaborations could expand my reach and offerings when itcomes to partnerships and brand deals I always like to say let them come to you at a certain pointAnd here's what I mean don't focus all your time on getting brand deals in thebeginning If you're a new creator if you are not established if you are not set up you canstill get them they're still out there But I believe you will invest too muchtime than it's worth to try to get a brand deal before you're established yourself What's niceabout becoming established the more you grow the more you refine those problems that you're looking to solve more brandswill notice you because you're so targeted because you have a following You do not need 100,000 followerfollowing to get a brand deal I have gotten brand deals on 5000 or 10,000 I know creators that getbrand deals consistently on that amount of traffic The brand deals and sponsorships and partnerships all paid differently and alldepend on the type of content you create certain content certain markets yield higher brand deals certainmarket yield lower brand deals that require higher traffic These are things that you will figure out asyou are creating I would recommend focus on your content make your content great Make it solve that problem Specificallyyour audience will react to that your audience will grow and then you could circle back andfocus on brand deals If they're not coming to you you could do some outreach because now you havethat credibility built And that's one of the most important things is to build thatcredibility Now you're expanding out you're building into different algorithms you're adding different products into your portfolio Insteadof being beholden you've now moved to a place of being in control of your futureYou have the tools and mindset to get past any challenges and really capitalize on opportunity Remember something themost successful creators in the digital age today I believe are those who really focus and fuse their creativetalent with their business knowledge When you make this mindset shift you're taking the first step toward reallyelevating your content elevating your brand And I believe you will be unlocking greater potential greater financialearning potential greater potential to grow and build your audience and continue to do that with the mindset andwith the systems developed to take you as far as you'd like to go So thank youfor being here being part of the channel If you would like to take a structured program into creating bettercontent into building your own digital products your own product business I encourage you to check the description encourageyou to check the links and I'll see you in the next one