all right let's get into how to do keyword research this is very vital and important if you

want to get more traffic to your website or to your blog and Google Bing

or Yahoo so let me show you what you want to do the first thing you want to do

is you want to get what's called a keyword research tool this is very important now

you need to pay for them but it's worth it all right so once you get

your keyword research tool you'll go from there the keyword Search tool that I use

is called Jack see now you can get a free access to it I get I think it gives you

me you can get free access to the jacksie keyword tool here at www.pedestrians rate.com forward slash jacksie and

like I said I think it'll be I think it'll give you 30 free keyword searches

all right once you do that I want to show you how to read the data of

the keyword research tool this is so oh cool so let's get into it okay so here's my keyword research

tool it's called jacksie and we're going to do some keyword research on the keyword church near me

so we want to find out how many people are typing this in Google so what

I'm going to do is I'm going to choose church near me then I'm going

to click find keywords so it's going to search and it's going to tell me exactly how many people are

typing in that keyword a month in Google so as you can see church near me is typed in

eight 1170 times wow okay now if you notice it also gives you other keywords churches around

me churches around my area good Christian churches near me church locations near me so these are all

keywords that people are typing in Google people are looking for churches so if you could optimize your blog or

your website for one of these keywords you're going to get some traffic now I'll explain to you about the

importance of having a Blog later on but let's stick with the keywords for now because I see

many churches have websites but they don't have blogs but the key is to have

a Blog okay so let's get back to the keyword so as you can see church near me

is search 8170 times so how do you read this data in this keyword tool

okay the First Column is average so that's the average searches this keyword gets a

month and you can see these are all different keywords church around my area good Christian

churches near me church locations near me that's what people are typing in Google so this keyword tells you

how many times it is an average of how many times it's typed in the second

column says traffic this is visits to your website if you achieve first page rankings in the search

engines so with this keyword tool is telling you this is how many approximate visitors you will get to

your website if you reach page 1 on Google so if I optimize my blog for church near me which

is searched 8170 times and I reached page one of Google it's likely that I get might I

might get 1389 visits to my website so let's go ahead and get the rest of

the columns the Q Sr is the quoted search results that's the number of websites that are

competing for this keyword the kqi is the quality indicator green means go for it yellow

means slow down red means stop okay because there's more keywords for more competitive than others so when it's green

that means go for it the SEO score is 86 this is based on traffic

and competition the higher the score the more likely you will rank for this keyword on first page

of Google I usually try to keep these figures right here between 85 to 100 I try not to go

louder than 85 this figure here I try to keep under 100 because this is the competing websites and here

of course you want to try to get as much as you want much as you can

for average and then if you can't for traffic but considering the other columns alrighty

so let's try to find a good keyword I think this one is too competitive for us

if we're barely starting off but churches around me looks good let's get some more data on

that up too many websites you're trying to rank for that what about church around my

area it's not as many searches but that's okay because when you're barely starting off you want to go for

what's called No competitive keywords are they also called it low hanging fruit this is really good it

gets searched E64 searches a month if I reach page one of Google I'll get

scores in 99 that's a great keyword also good Christian churches near me let's check

that one out I like this one this one gets 185 you'll get 32 visits to your website on

average and there's only 11 websites trying to rank for that and it's a 96 so there

we go we found a good keyword to optimize our blog for all right so

we're going to go for the keyword good Christian churches near me let's move on

to the next lesson